What is the Sneaker Exchange?
The Sneaker Exchange program provides economically disadvantaged children a pair of durable sneakers to participate safely in all school activities, comfortably, and proudly. Every public school in Indian River County is served by this program.

Students receive vouchers that are redeemable for a new pair of sneakers. School coordinators will identify children in need using the Free and Reduced Lunch Report.

Who are the benefactors & participants?
The program is funded entirely through private donations and grants.

School Sneaker Exchange coordinators will invite students who qualify for free/reduced lunch and are in actual need of sneakers to participate in Sneaker Exchange.

How does the Ed Foundation participate?
We fund the program and provide administrative oversight. Once the school’s Sneaker Exchange Coordinator identifies a qualifying student, he/she will send the information to the Ed Foundation where a voucher to Shoe Carnival will be created and sent back.

If transportation for the family is a barrier, the Ed Foundation will arrange for sneakers to be purchased and delivered to the school.

 What is the goal?
To keep children on a path of learning. In addition, the simple gift of sneakers allows children to participate in all school activities. 

 Are there volunteers?
Yes. Volunteers are occasionally needed to deliver sneakers to schools.

 What is the Ed Foundations investment in dollars?
$35,000 to provide sneakers and administrative oversight.

 Why would a donor choose to support this program?
Provide children with new sneakers to safely participate in all school actives.



Laica Gerwien-Moreta

Laica Gerwien-Moreta is a government contracting consultant with proven experience in the Information Technology, Aviation, Aerospace, and Health Industries. Laica previously held leadership roles within various defense contractors supporting domestic and international operations as well as medical management solutions and humanitarian programs.

Laica has also served as an Empowered Official overseeing all International Traffic in Arms Regulations (ITAR) related activities and responsible for the strategic alignment of resources and staffing in support of global supply chain. Laica holds a bachelor’s degree in technical management from Embry-Riddle Aeronautical University and professional certification in government contracting from The George Washington University, School of Business.

She is a certified contract manager (GWCCM), member of the National Contract Management Association Space Coast Chapter, and regularly participates in professional development training.